Потому что это правильный ответ так выглядит, не я же этот traffic.va3.megaphone.cloud придумал, там их много
$ nslookup traffic.megaphone.fm 209.244.0.3
Server: 209.244.0.3
Address: 209.244.0.3#53
Non-authoritative answer:
traffic.megaphone.fm canonical name = traffic.eks.megaphone.cloud.
Name: traffic.eks.megaphone.cloud
Address: 35.168.138.94
Name: traffic.eks.megaphone.cloud
Address: 100.25.69.215
Name: traffic.eks.megaphone.cloud
Address: 44.198.82.27
Name: traffic.eks.megaphone.cloud
Address: 3.228.30.116
Name: traffic.eks.megaphone.cloud
Address: 54.204.202.116
Name: traffic.eks.megaphone.cloud
Address: 54.242.51.73