Campaign Monitor has positioned itself as a strong contender in the email marketing space, especially for small and medium-sized businesses (SMBs) seeking professional-grade tools with an easy-to-use interface. One of its key strengths is its visually appealing drag-and-drop email builder, which allows users to create beautiful, branded emails without needing technical skills. Campaign Monitor also excels in providing high-quality templates, advanced segmentation, and personalized email content, enabling businesses to connect meaningfully with their audiences.