Как достать значение в массиве json js?

Question

[Сергей]

Получаю такой json ответ

{"data":[{"latitude":51.507822,"longitude":-0.076702,"type":"venue","distance":0,"name":"Tower of London","number":null,"postal_code":"EC3N 4AB","street":"Tower Hill","confidence":1,"region":"Greater London","region_code":null,"county":null,"locality":"London","administrative_area":null,"neighbourhood":"Tower Hill","country":"United Kingdom","country_code":"GBR","continent":"Europe","label":"Tower of London, London, England, United Kingdom"}]}

Далее

var massiv = JSON.stringify(data, ['data', 'label']);

Получаю:

{"data":[{"label":"Tower of London, London, England, United Kingdom"}]}

Далее здесь ошибка

var massiv = data[0].label;
alert(massiv);

Нужно получить как строку Tower of London, London, England, United Kingdom